Thursday, July 2, 2009

The applicatioon of pre-paid cash card for consumers

In order to generate a cashless society, people commonly use pre-paid cash cards.

What is pre-paid cash card?
As we know, pre-paid cash card is defined as a card paid before using from the term. For more detailed, it is an electronic card, which has monetary value loaded into it, and it is rechargeable. People can top up any amount they like as the credit insides the card achieve a lowest level. It varies with credit card that holds the concept of “spend now and pay later”.

There are quite a lot of pre-paid cash cards used in different countries in world. Those examples are Touch ‘n Go in Malaysia, Ez-link card in Singapore, Octopus card in Hong Kong, and also SmarTrip in Washington.

Touch ‘n Go
In our country, I am sure that Touch ‘n Go is familiar to all of us. Touch ‘n Go card can be used for

  1. the payment at all highways in Malaysia,
  2. major public transports in Klang Valley,
  3. selected parking sites and theme park.

Those selected public transports are public buses of RapidKL, LRT trains, KTM, and also monorail. Users can reload the card at toll plazas, train stations, Automated Teller Machines, Cash Deposit Machines, Petrol kiosks and at authorized third party outlets.

Ez-link card
In Singapore, Ez-link card is introduced for the major use on public transports such as public buses, MRT and LRT trains. Different from Malaysia,
ez-link card has been expanding its range of service into the lifestyle sectors that include Food &Beverage and Retail&Entertainment. Ez-link card can be purchased and value added at any MRT stations in Singapore.

Octopus card

In Hong Kong, Octopus card is accepted in a larger range of every sector compared to other countries. It is because it’s available at over 2,000 different service providers including

  • public transportation services,
  • apparel stores,
  • bakeries,
  • car parks,
  • cinemas,
  • convenience stores,
  • fast food chains,
  • household stores,
  • leisure facilities,
  • personal care stores,
  • photocopiers,
  • supermarkets,
  • and vending machines.

Since the end of year 2006, Octopus card can be used in Shenzhen and Macau too.Besides, on loan octopus card is available in 4 different types such as child for aged 3-11, adult, senior citizen and also personalized(eg:student). Users are required to use it based on appropriate type, thus can automatically enjoy any concessionary fares offered by the respective transport companies. Users can purchase it at Customer Service Centres of most MTR station in Hong Kong.

SmarTrip cards
SmarTrip cards make it quick and easy to pay your fare on Metrorail, Metrobus, and local bus systems. In order to encourage a paperless environment, SmarTrip users automatically receive a discount on bus fares, and discounted fares when making a transfer between buses or between bus and Metrorail instead of using ticket. It can be purchased and value added at any of the three locations of The Commuter Store®, purchased online from Commuter Direct.com®, Metro sales offices, Metro stations where parking is available, and other outlets.


Benefits of pre-paid cash card are as following:-

  • It is convenient and less time consuming. It is quick and easily to pay the fees. In transportation area, users no need to waste their time to prepare for small change or wait in queue for buying ticket.
  • Safety. Users no need to carry much money when going out.
  • Suit different market need. It is available in many service sectors, eg: Octopus Card in Hong Kong.
  • High frequency transactions.
  • Easy to carry in everywhere.

So,what are u waiting for?Quickly get 1 touch n Go in travelling...

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